KORNUIT Draft Beer Tower
A bold, evocative, unpolished beer tower design, showing the progressive craftsmanship & energy of the young brew-masters at Kornuit.
Kornuit, a young, bold Dutch beer brand, young at heart, masterful in brewing, brings a surprisingly fresh beer by the new generation of Grolsch brew-masters.
With a foundation of heritage, beer craftsmanship & knowledge, the young brew-masters at Kornuit are going forward and infusing it with a youthful, strong-willed, creative & fresh look at the world, full of ambition and energy. Most of all, they focus on what's important, making good beer and being comfortable with yourself, not worrying about making a polished appearance.
This character is translated and shown in the design of the beer-tower where straightforward shapes & components, showing construction, seams/welds, layering, are founded in functionality and remain pure in aesthetics, timeless and non-conforming to contemporary shapes/styling.
Tower Concept & Design: Sikko Valk & Sven van Westreenen
Tap handle Concept & Design: Sikko Valk
Engineering: Sander van Leeuwen
Brand: Kornuit Premium Pilsner
Creation: 2014
Release/to market: 2015
Photography/Images: Grand Cafe Cornelis, Scharrels & Schuim, Sikko Valk
Designed while employed by
For more information about this project, please contact FLEX/Design
The raw look, almost as if it was build by the bar-crew/brewer in the shed/garage behind the café/restaurant, as part of the maker revolution.
The top of the tower functions as a beacon with high visibility, recognise-ability & branding from the sides, where Kornuit is cut from the copper outer layering and back-lit. At the front, a 'headlight' provides more Kornuit story, as well as a tribute to the very first Grolsch brew-master; Peter Kuyper.
The big, bold, unconventional handle, made from steel and wood, further shows the confidence while drafting beer with its big grip & movement, stamped with 'surprisingly refreshing pilsner' in Dutch,.
A cooling coil to cool the beerlines is wrapped around the insides & base, and emphasises the straightforward reasoning by not trying to cover up functional components.